The New American Consumer and What We May Be Missing

Do you know what the new American consumer values, what motivates them, and what they prioritize? If not, you might be missing out on a huge opportunity to grow your brand and business. Join Bobby Bones, host of The Bobby Bones Show on iHeartRadio and the BobbyCast podcast; New York Times bestselling author and entrepreneur for a conversation exploring the new American consumer. He’ll dig into a new study from iHeartMedia with Chief Marketing Officer, Gayle Troberman, and offer advice for bridging the divide between brands and consumers.